
Movie Theater Advertising
Movie Theater Advertising For Small Businesses
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Here are some stats that will benefit your business - movie theater advertising is viewed by over 1 million people a year in local small communities. According to the Motion Picture Association of America, 11.6 billion people go to the movies. If you’re a business owner, you have a unique opportunity to get your business infront hundreds of thousands of people, each week and you build instant brand recognition and credibility when your company is featured on the big screens of local cinemas.
Why is this the ideal target market for businesses ? People who go to the movies have disposal income and they are willing to spend it. When your business is synonymous with fun, because they are relaxed and happy when they see your ad, they are more likely to pay attention. Movie Theaters offer you a similar connection with potential customers to TV commercials but for a fraction of the cost. Now, you have millions of eyes all in one place ready to learn about your product and services.
In addition, most movie theaters have made it an interactive experience for the audience so, they are already engaged when they see your ad.
At Rethink, we want to make it easy for local businesses to get the exposure and brand recognition that large conglomerates get, without having to compete on the millions in advertising budgets. Most people go to movie theaters in their local community which means, as a local business you can be assured you are targeting local buyers. Much different from National commercials or even online advertising which often cannot guarantee you are targeting only the local market.
Do you want your business to be seen as a leader in the industry, in your town or city, then movie theater advertising is the best way to achieve this. At Rethink we can help you with your advertising because we take control of all of the production needs and co-ordination necessary to run a successful campaign. Picture gaining thousands of leads to your website and business which can be collected and re-targetted with your online marketing campaigns. This means that what you spend is never wasted. Unlike online ads, people will often remember seeing as ad before their favorite movie a lot faster than seeing it somewhere online. In addition, you have the full attention of the audience. unlike social media marketing, where your ad may be seen, but, overlooked because your target market is in search mode. Research has found that over 80% of people who see an advertisement on a cinema screen remember the advertised brand.